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Bus campaign helps drive home domestic abuse message

Press Release: 13/01/2022

 
Sitting Right

BusA DOMESTIC abuse awareness campaign is featuring on Tameside buses to drive home the message that support is available.

Tameside Council recently relaunched the Greater Manchester Sitting Right With You Campaign by taking its iconic yellow sofa to recognisable local landmarks such as Ashton Interchange, Hyde Market Square, Victoria Park in Denton and the canalside in Stalybridge.

The campaign is now featured on buses on Tameside routes to again help take the awareness raising message right into the heart of local communities.

The aim is to highlight that individuals, children and families across the borough are affected by domestic abuse and that support is available. But it also aims to make domestic abuse everyone’s businesses in Tameside, so people can be aware of abusive behaviours and warning signs to help prevent abuse before it happens.

Domestic abuse isn’t just violence – it can also involve controlling and coercive behaviour, such as controlling someone's money or preventing them from seeing family and friends.

Tameside’s domestic abuse service, Bridges, is currently receiving around 90 referrals per month. The most common type of abuse is male to female, from an ex-partner, but people of all gender identities and ages can be perpetrators and victims.

Domestic abuse can have a significant impact on children in the household, even if parents believe they do not witness the abusive incidents and behaviours. Without the right support, these experiences can be contributing factors to why some children then go on to display harmful behaviours to their parents, peers and even their own partners in the future.

The campaign supports the council’s new domestic abuse strategy, which is being  used to drive further improvement work to get help and support to people earlier.

Executive Member responsible for population health Cllr Eleanor Wills said: “I have been a victim of domestic abuse and have been open about my experience of domestic abuse and the negative impacts it had on my life. I think it’s important that we are committed to not just reacting to domestic abuse when it is presented to us, but to proactively work in partnership with local communities and organisations to identify warning signs and prevent abuse before it happens.

“We’re investing in programmes to support this work and the bus campaign is just one of many ways we are trying to reach people who are concerned for themselves or a friend, relative, neighbour or colleague to encourage them to seek help.”

Executive Member responsible for Community Safety Cllr Allison Gwynne said: “We want to make domestic abuse everybody’s business in Tameside so people are aware of the behaviours, signs and the support available as well as being more open to talking about it. The bottom line is no person should experience domestic abuse - no matter your gender, no matter your ethnicity, no matter your age, disability or sexuality and help is available.”

For information on the support available see www.tameside.gov.uk/domesticabuse or you can call Bridges 24 hour helpline on 0800 328 0967. In an emergency, you should always call 999.
 
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